Who is Alexane Pelletier? Montreal YouTuber and photographer, 300K+ followers, 24 videos in 24 days for Vlogmas and Lewis le Fou's apartment makeover.
Twelve-hour days in front of an editing timeline. Twenty-four videos in twenty-four days every December. A 24-hour livestream without sleep. Alexane Pelletier does not do anything halfway, and that is exactly why more than 300,000 people follow her across YouTube, TikTok and Instagram. If you have seen her turning Lewis le Fou's apartment upside down or laughing through a girls' night with Aly Brassard, here is who she really is.
- Montreal YouTuber, lifestyle creator and photographer, she films and edits all of her own videos
- About 89K YouTube subscribers, 91K Instagram followers and 128K on TikTok as of October 2026
- Known for Vlogmas: 24 videos in 24 days, every December
- Close to Lewis le Fou, Aly Brassard and Shahin, with collabs that pull hundreds of thousands of views
- Represented by One Way since January 14, 2025, with brand work for Apple, L'Oréal, Lululemon and Couche-Tard
Who is Alexane Pelletier?
Alexane Pelletier is a Montreal content creator who started out behind the camera. Before YouTube became her full-time job, she was known as a photographer, and that eye still shows in how she frames even her most chaotic vlogs. In 2021, the 100 Opinions Podcast already introduced her as a "photographer and YouTuber" whose channel was "literally taking off".
Her YouTube tagline sums up her approach: "Tant que j'ris", roughly "as long as I'm laughing". Her content mixes everyday life, humour, challenges and much more personal moments, and she does it all herself, from filming to the final cut.
Vlogmas: 24 videos in 24 days
Every December, Alexane commits to a format most creators would never attempt: one new YouTube video every day from December 1 to Christmas. Her 2025 edition opened with an intro inspired by James Bond title sequences, revisited with humour and a cabaret look, plus an original jingle made with friends. The first episode passed 15,000 views in under 24 hours, according to Le Grenier aux nouvelles.
The payoff is real. During Vlogmas 2025, her channel picked up roughly 10,000 new subscribers in about three weeks. She also once streamed for 24 hours straight on Twitch without sleeping, holding an audience of about 300 viewers the whole way through.
| Date | Moment | Why it matters |
|---|---|---|
| Jan. 2025 | Signs with One Way | 51,500 YouTube subscribers at signing |
| March 2025 | Pole-dance comedy video | 278,000 YouTube views and a 2.5M-play reel |
| April 2025 | Extreme makeover of Lewis le Fou's apartment | 216,000 views, one of her biggest videos |
| Dec. 2025 | Vlogmas 2025, 24 videos in 24 days | About 10,000 new subscribers in three weeks |
| Sept. 2026 | 86,300 YouTube subscribers | +68% since signing, 12.3M total views |
Alexane, Lewis le Fou and the Quebec creator crew
If her face looks familiar, there is a good chance you saw her in the Lewis le Fou universe. In April 2025, she posted an extreme makeover of Lewis's unsanitary apartment, then followed it with a full decor makeover of his new place. She is also a recurring guest on his livestreams.
She regularly shows up on Aly Brassard's channel, including a hide-and-seek in Montreal's underground city with Shahin, and in videos by Marie-Anne Farley and Eric Charpentier. Want to know more about the people around her? Read our portraits of Lewis le Fou and Shahin Ouest.
Her audience grew with her, so it trusts her. She writes, films and edits her own content, which means a brand message never sounds pasted in. That is why names like Apple, L'Oréal, Lululemon and Couche-Tard have worked with her, and why her growth numbers keep climbing.
Her numbers since joining One Way
Between January 14, 2025, and September 10, 2026, her YouTube channel went from 51,500 to 86,300 subscribers, and her total views more than doubled, from 6 million to over 12.3 million. For the full breakdown, read Alexane Pelletier's growth since joining One Way, or visit her talent profile.
So, who is Alexane Pelletier? A photographer turned YouTuber who edits every frame herself, turns December into a 24-episode marathon and keeps her community close by staying exactly who she is. Are you a brand? Work with Alexane through One Way.
Alexane Pelletier: your questions
Who is Alexane Pelletier?+
She is a Montreal YouTuber, lifestyle creator and photographer, known for her humour, her personal vlogs and her yearly Vlogmas series. She has been represented by One Way since January 2025.
How many followers does Alexane Pelletier have?+
As of October 2026, she has about 89,000 subscribers on YouTube, 91,000 followers on Instagram and 128,000 on TikTok, for more than 300,000 in total.
What is Alexane Pelletier's Vlogmas?+
It is her December series: one YouTube video every day from December 1 to Christmas, 24 videos in 24 days. The 2025 edition brought her about 10,000 new subscribers.
Is Alexane Pelletier friends with Lewis le Fou?+
Yes. She made over his apartment in a 2025 YouTube video and its follow-up, and she is a recurring guest on his livestreams.
Which brands has Alexane Pelletier worked with?+
Apple, L'Oréal, Lululemon and Couche-Tard, among others.
How can a brand work with Alexane Pelletier?+
Through her agency, One Way. Fill out the form on our talent page and our team will get back to you.
Sources: One Way, growth since signing, Le Grenier aux nouvelles, 100 Opinions Podcast, YouTube (apartment makeover with Lewislefou), YouTube (girls' night with Aly Brassard), Instagram (@alexane_pelletier), YouTube (@alexanepelletier).
