Robin Messier first caught the public’s eye on the reality show Occupation Double but it’s his calm presence, creative eye, and authentic lifestyle content that have kept people watching.
Where sport, style and everyday life meet naturally.
Today, he shares moments that feel real: his travels, training sessions, personal style, and time spent with close friends. With over 170,000 followers on TikTok and Instagram, Robin connects through sincerity not performance. His content lives at the intersection of sport, fashion, and everyday life, where brand collaborations feel organic and community always comes first.
Category
Sport & lifestyle
Based in
Montreal Qc
Languages
Frech
Represented since
2024
World
Through the Lens.
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Collaborations
Brand Filmography.
2026
Mattel Hot Wheels Legends Launch x Robin Messier
Mattel x Hot Wheels
2026
Kia Canada EV4 x Robin Messier
Kia Canada
2026
RONA Spring Swap x Pézie Beaudin & Robin Messier
RONA
Frequently Asked Questions
We answer before you ask.
Is Robin Messier a sports influencer?
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Yes, Robin is widely recognized for his connection to the world of sports. A former football and hockey player, he creates content that resonates with active, health-conscious audiences. He’s collaborated with brands and events such as the US Open and Visit The USA, and continues to inspire young athletes through content that blends performance and personal growth.
What is Robin Messier’s role in the fashion and streetwear scene?
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Robin is a key figure in Quebec’s streetwear and sustainable fashion space. He played a leading role in launching Carole, a thrift store in Laval that promotes slow fashion and conscious consumption. Through his everyday looks and curated partnerships with brands like Uniqlo, Dior, and Armani, Robin brings authenticity and intention to fashion content.
What kind of lifestyle content does Robin Messier create?
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Robin’s lifestyle content is centered around real moments, from travel and fitness to friendships and daily reflections. His calm energy and inclusive tone make him relatable to a wide range of audiences. With over 170K followers, he uses platforms like TikTok to open conversations, inspire others, and offer a fresh perspective on what it means to live with intention.
Robin Messier is a Montreal-based sport, fashion, and lifestyle creator who first gained public attention on Occupation Double, but has built a following of over 170,000 on TikTok and Instagram through calm, authentic content rather than performance. A former football and hockey player, he creates content that resonates with active, health-conscious audiences and has collaborated with brands and events like the US Open and Visit The USA. He's also a key figure in Quebec's streetwear and sustainable fashion scene, having played a leading role in launching Carole, a Laval thrift store promoting slow fashion, while partnering with brands like Uniqlo, Dior, and Armani. His content lives at the intersection of sport, fashion, and everyday life, where community always comes first.
Robin Messier is a Montreal-based sport, fashion, and lifestyle creator who first gained public attention on Occupation Double, but has built a following of over 170,000 on TikTok and Instagram through calm, authentic content rather than performance. A former football and hockey player, he creates content that resonates with active, health-conscious audiences and has collaborated with brands and events like the US Open and Visit The USA. He's also a key figure in Quebec's streetwear and sustainable fashion scene, having played a leading role in launching Carole, a Laval thrift store promoting slow fashion, while partnering with brands like Uniqlo, Dior, and Armani. His content lives at the intersection of sport, fashion, and everyday life, where community always comes first.
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