What we did

Marketing

Client

Cinéplexe

Completion

2.14.2025

Cineplex

A bold and cinematic collaboration that immersed creators in a one-night-only movie premiere experience.

Turning a movie premiere into a bold, immersive experience designed for creators.

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We partnered with Cineplex to turn a movie premiere into an exclusive content experience. From red carpet shots to popcorn-fueled TikToks, creators lit up the scene with their unique perspectives just like in the movies. Our role? Full production, creator casting, and social amplification, all wrapped in one cinematic night.

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Cineplexe
Cinéplexe

Our approach

Our role was to turn a classic premiere into a creator-first experience. We handled the production, the coordination, and the strategy so the creators could focus on doing what they do best: create unforgettable moments.
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01

Creator casting

We selected and briefed a mix of lifestyle and entertainment creators to bring the event to life from multiple perspectives.
02

On-site production

Our team captured cinematic footage before, during, and after the premiere to build a cohesive content narrative.
03

Content strategy

We developed a content plan optimized for social engagement, adapted to each creator’s audience and tone.
04

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Let's start building binge-worthy experiences for your customers

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