Montreal's social media and influencer marketing scene, mapped: ten agencies, what each one actually does best, and how to pick the right fit.
Montreal has quietly become one of Canada's densest social media and influencer marketing hubs, home to everything from scrappy TikTok-first studios to enterprise community management shops. If you are a brand trying to figure out who actually does what, here is an honest map of ten agencies worth knowing in 2026, One Way included.
- 10 Montreal agencies, each with a different specialty
- Social ad spending in Canada is set to pass C$8 billion in 2026, with Meta claiming most of it, according to eMarketer
- No two agencies on this list do the same thing, match the specialty to the mandate
One Way: talent and production under one roof
One Way is a Montreal talent management and video production agency built at the intersection of advertising and cinematic filmmaking. Rather than bolting an influencer roster onto a media-buying business, One Way casts, produces, and places content with an in-house creative team, work that has run for brands like Nespresso Canada. If a mandate needs a real creator relationship and craft on the video itself, not just ad placements, this is the model built for it.
inBeat Agency: influencer marketing built for TikTok
inBeat Agency runs influencer marketing, UGC systems, and TikTok-first creator campaigns out of Montreal, with a heavier focus on performance metrics than most creative-first shops. Brands leaning hard into short-form video and paid amplification of creator content tend to land here.
ICUC Social: community management at scale
ICUC Social is a Montreal-founded, now globally operating agency built around enterprise community management, social listening, and round-the-clock moderation. It is less about producing campaigns and more about keeping a brand's social presence staffed and responsive every hour of the day, a different problem than most agencies on this list solve.
Social Media 55: Meta ads and Instagram growth
Social Media 55 focuses on Meta advertising, Instagram growth, and branding for small and mid-sized businesses. It is a fit for local and regional brands that need a paid social engine running well before they need a full content studio.
Webistry: performance creative for ecommerce
Webistry works on performance creative and paid social specifically for ecommerce brands, treating the ad itself as a conversion tool to be tested and iterated rather than a one-off creative asset. Direct-to-consumer brands watching return on ad spend closely tend to gravitate here.
Dreww: video-first bilingual social campaigns
Dreww builds video-first social campaigns for TikTok, Instagram, and YouTube with bilingual English and French support, a real advantage for brands that need one campaign to work across Quebec's two audiences without a separate translation pass. Worth noting: Dreww positions itself more as a growth and content agency than a pure production house.
Social Signals Marketing: short-form video and AI automation
Social Signals Marketing combines short-form video and viral content production with paid ads, AI-driven automation, and web design under one roof. It suits brands that want a single team handling both the content and the systems around it, rather than stitching several vendors together.
Bloom: performance marketing with a Meta focus
Bloom is a Montreal performance marketing shop built around Meta and Instagram advertising, with social content and web work layered on top. It leans toward brands that want their social spend managed with a direct-response mindset.
Casa Media: social management and Instagram ads
Casa Media handles social media management, Instagram advertising, and broader digital marketing from Montreal, with reporting built into the offer rather than treated as an afterthought. A reasonable fit for brands that want visibility into what their social budget is actually doing.
GroupFractal: social plus AI search visibility
GroupFractal pairs social media marketing with newer AI visibility and performance-based advertising services, reflecting how quickly the discovery layer around social content is shifting. It is one to watch for brands thinking past traditional search and social alone.
Ten agencies, ten different specialties. Before picking one, it is worth working through the same questions we laid out in our guide on choosing an influencer marketing agency in Canada: who owns the creative, how campaigns get reported, and what happens if one underperforms.
Talk to our production teamChoosing the right one
The honest answer is that there is no single best Montreal social media agency, only the right specialty for the mandate in front of you. Need enterprise-grade moderation around the clock, ICUC Social is built for that. Need a paid Meta engine tuned for ecommerce, Webistry or Social Media 55 fit better. Need a real creator relationship and cinematic-quality video that carries a brand's story, not just a media plan, that is the gap One Way was built to fill, working with brands like Nespresso Canada on partnerships built to last, not a single campaign.
Frequently asked questions
What is the difference between a social media agency and an influencer marketing agency?
A social media agency typically manages a brand's own channels and paid ads. An influencer marketing agency, like One Way, builds partnerships with creators and talent to reach audiences the brand does not own directly. Several Montreal agencies, including One Way, do both.
How much does a social media agency in Montreal cost?
Pricing varies widely by scope, from a few thousand dollars a month for a single-channel retainer to significantly more for a full creator and production program. Most agencies on this list, including One Way, scope pricing per mandate rather than publishing a flat rate.
Does One Way only work with influencers, or with brands directly too?
Both. One Way manages a roster of Quebec creators and also produces branded video and campaigns directly for advertisers like Nespresso Canada, pairing talent casting with in-house production rather than treating them as separate services.
Is bilingual campaign support important for a Montreal agency?
For any brand marketing across Quebec, yes. A campaign that only works in English misses a large share of the province's most engaged social audiences, so agencies with real French-language creative and community management capacity, not just translation, tend to perform better locally.
For a wider view beyond Montreal, our roundup of Canada's top marketing and influencer agencies covers the national landscape, and our guide to Montreal's video production agencies is the companion piece for brands whose next step is a full production, not just a social program.
